Laura Grice

As one of the co-founders of LifeBinder, Laura Grice leads our team with a commitment to helping individuals, families, and businesses organize what matters most to them.

Meet Laura Grice

Laura Grice is the Co-Founder of LifeBinder, a secure digital platform that empowers individuals, families, and trusted advisors to organize, protect, and share life's most important legal, financial, medical, and estate planning information.

For the past 30 years, Laura has dedicated her career to helping families prepare for life's unexpected turns. Whether she’s guiding clients through long-term care planning, building trusted professional relationships, or working behind the scenes with the LifeBinder team, her focus has remained the same: empowering families to navigate life's transitions with greater confidence, clarity, and peace of mind.

Professional and Personal Growth

Laura is a graduate of the University of North Carolina at Charlotte, earning her Bachelor of Arts in Political Science. Over the past 30 years, she’s achieved the following professional certifications and licenses:

Certified Senior Advisor®
Certified in Long-Term Care (CLTC)
North Carolina Licensed Life, Health & Long-Term Care Insurance Professional

From the beginning of her career, her work has focused on uplifting families when they need it most, blending her extensive expertise with compassionate service.

Organization and Excellence at Every Step

As Co-Founder of LifeBinder, Laura has played a leading role in shaping our company's vision, business operations, customer experience, marketing strategy, and strategic partnerships. She’s committed to helping families prepare with confidence, knowing that when life's unexpected moments occur, the information they need is secure, organized, and easily accessible.

Here, she specializes in the following areas:

Business Operations
Customer Experience & Client Engagement
Strategic Partnerships
Estate & Legacy Organization
Insurance & Long-Term Care Planning
Business Development
Professional Advisor Relationships

Laura believes that thoughtful preparation is one of the greatest gifts we can leave our loved ones. That belief has guided her career and continues to inspire LifeBinder's mission of helping families organize today so they're better prepared for tomorrow.

Leadership Philosophy

Known for her collaborative leadership style, attention to detail, and ability to build lasting relationships, Laura enjoys working closely with professional advisors to develop practical solutions that simplify complex processes and enhance the client experience. She’s built and managed successful insurance brokerage organizations throughout her career and has recruited, mentored, and supported insurance professionals across multiple organizations.

Outside the Office

A lifelong Charlotte resident, Laura enjoys spending time with family and friends, traveling, cooking, and gardening. She’s a lifetime member of Good Friends Charlotte and a dedicated YMCA Volunteer, allowing her to give back to her community.